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Xanterra Parks & Resorts,
Authorized Concessionaire
of the National Park Service

©2004 Mount Rushmore Store
All Rights Reserved.

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There is more than gold in the Black Hills of South Dakota. Above dense forests and pristine streams, the Mount Rushmore National Memorial represents a national treasure.

Symbolizing the ideals of freedom and democracy, it is a tribute to four presidents: George Washington, Thomas Jefferson, Theodore Roosevelt and Abraham Lincoln; and their invaluable contributions to the United States. Mount Rushmore National Memorial represents not only the past, but also a promise for the future. It is a place surrounded by American history, where the names of Gutzon Borglum and Crazy Horse are still heard; where the buffalo once again run free in Custer State Park, and the vision of the Keystone miners still cast a dim shadow on long deserted claims.

Whether a lifelong destination, or a resting stop for a weary traveler, the trail does not end at Mount Rushmore. Rather, it is here that the American journey begins.

As the park concessionaire, Xanterra Parks & Resorts is proud to operate both dining and shopping facilites at Mount Rushmore. The Fred Harvey Trading Company, owned and operated by Xanterra, offers the finest merchandise at the best value to its guests all over the world. Whether in person, by e-mail or phone, our service today maintains this century old tradition.

We're not just in the souvenir business. We make memories too, and yours are priceless.